Located in the lower ground floor of the Regent Streets flagship store. Superdry’s Premium line have just launched collaborations with Welsh bespoke tailor and designer Timothy Everest, heritage shoemakers Cheaney Shoes and salvaged denim and luxury leather brand Copper Label.
Superdry’s Premium Lounge will be offering personal shopping, one-on-one styling, monogramming, tailoring and a drinks service. As one of three luckily selected bloggers I had the opportunity of having an exclusive tour around the lounge. I was able to check out the Timothy Everest collaboration in the flesh, which was great. The collection is definitely a must see! Everything in the lounge is nothing short of quality.